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download pdf Olex Case Study
Added to Articles on 6 July 2010

This article is a Case Study of Objective Assessment's client Olex.
download pdf Laminex Case Study
Added to Articles on 6 July 2010

This article is a Case Study of Objective Assessment's client Laminex.
download pdf Forty Two Case Study
Added to Articles on 6 July 2010

This article is a Case Study of Objective Assessment's client Forty Two.
download pdf 10 Sales Competencies that are keys to building a sales culture
Added to Articles on 9 April 2010

The following paper is the summary of a presentation that Gary Delbridge gave at a business leaders workshop on the 24th March. It is based on a report published by Dave Kurlan of the Objective Management Group in 2009 highlighting the 10 key factors that will influence sales success more than any other. It makes for compelling reading and an eye opener for many business leaders.
download pdf Back to the Future for Sales Management
Added to Articles on 1 October 2009

Beverley Jones explains how new profiling software is helping to effectively 'x-ray' candidates and existing sales teams to maximise business growth. Published in Marketing Magazine.
download pdf Client and Business Development Evaluations
Added to Articles on 1 October 2009

In order to determine how to develop your Sales Managers you must also look at the Salespeople who report to those managers. To understand this, consider it from outside the world of the sales organization.